• Build landing pages in HTML, CSS and JavaScript for Meta Ads and other paid traffic channels by assembling and composing existing brand assets and visual elements into polished, conversion-ready pages.
• Implement interactive and animated page elements and lead capture forms, keeping them lightweight and fast on mobile.
• Set up and validate Meta Pixel events, including PageView, ViewContent, Lead, CompleteRegistration, Purchase, and custom events based on the funnel.
• Work with GTM and other tracking tools to ensure accurate, platform-agnostic event tracking, correct event parameters, and zero data loss or duplication — including across multiple redirects and pre-landing pages.
• Ensure proper capture, storage, and transfer of UTM parameters, Click IDs, subids, and other tracking parameters between landing pages and target websites.
• Test both the functional side (forms capture and pass exactly the data users submit) and the analytics side (tracking events fire correctly, without loss or duplication) of every landing page before it goes live.
• Apply conversion-focused, mobile-first UX/UI judgment — clear visual hierarchy, strong CTAs, cross-platform adaptive layouts, and a short path to the target action — validated across key mobile/desktop resolutions and major browsers.
• Run fast A/B iterations by testing hero sections, CTAs, offers, page structures, and individual UI elements based on advertising test results.
• Optimize landing page loading speed and Core Web Vitals, with particular attention to mobile performance.
• Collaborate closely with the Design team, working within established brand guidelines and existing visual assets rather than starting from scratch.
• Quickly implement updates and improvements based on feedback from the Marketing team.

WHAT WILL HELP YOU SUCCEED IN THE ROLE

• Hands-on experience with Meta Pixel and GTM, including independently installing Pixel, configuring basic events, and verifying that they fire correctly.
• Solid HTML, CSS and JavaScript — we work with custom code rather than no-code builders, to stay flexible on forms, animations and one-off requests.
• Solid understanding of tracking parameters, including UTM, Click ID/subid, query parameters, and how they are preserved and passed between pages.
• Ability to troubleshoot tracking issues and understand how data flows across different platforms, pages, and redirects.
• Understanding of performance UX/UI and how landing page structure, visual hierarchy, and CTAs impact conversion.
• Experience creating mobile-first, responsive landing pages for paid traffic across different screen sizes and browsers.
• Analytical mindset, technical accuracy, and strong attention to detail, with the ability to meet deadlines and iterate quickly based on feedback.
• English at B2 level or higher.

NICE TO HAVE:

• 1+ year of experience within the iGaming industry.
• Experience with CSS/JS animations.
• Comfort using AI tools to generate and adapt simple visual assets when needed.
• Experience with React.

WHAT WE OFFER:

• Flexible working hours and a remote-first setup, so you can plan work around your life — not your life around work.
• Unlimited vacation and paid sick leave, because taking time to rest shouldn’t feel like a luxury.
• Competitive compensation that reflects your skills, experience, and impact.
• Flexible Benefits — a monthly budget you can spend on sports, healthcare, therapy, or language learning. Your benefits, your choice.
• 50% reimbursement for professional learning and development to help you keep growing.
• Employee referral bonuses and gifts to celebrate your special occasions.
• A supportive team culture built on trust, respect, and collaboration.
• Regular online and offline team events to connect beyond work.
• Co-working space reimbursement for teammates based in Ukraine, whenever you need a change of scenery.